I started my career by working hands-on at a veterinary practice for the better part of a decade. What I learned there would go on to impact my approach toward marketing veterinary practices for the rest of my life.
Now, helping veterinary practices around the world understand digital marketing isn’t simply my job; it’s my calling. This is what I do day in and day out and it’s what I absolutely love.
Whether it’s speaking internationally in the Philippines, across Europe or at North American conferences like NAVC, I help veterinary practices adapt and thrive in a digital world that’s changing faster than ever.
Whether it’s my next speaking engagement or an on-site consult, there’s nothing that excites me more than helping veterinary practices implement proven techniques to enhance their marketing efforts and thrive like never before.
My early work with one of the first veterinary exclusive web-companies helped me to develop an innate understanding of the vast digital landscape and how crucial it is for veterinary practices, not just to secure new clients, but to maintain old ones as well.
It’s truly a love and a passion to education practices with all levels of understanding; whether an early adapter of the latest technology or one with absolutely no digital infrastructure.
It’s exploring the nuances of veterinary practices and enabling them with the tools they need to succeed that gives me the most satisfaction. When veterinary professionals email me a success story or send me a Facebook message to show me how they implemented one of my techniques or made one of their own, I can’t help but smile ear to ear. This is why I do what I do!
Working with hundreds of veterinary practices around the globe allows me to understand which proven techniques can most easily adapt across all veterinary practices.