About
The Short Story:
The Long Story:
IT expert. Digital marketer. Industry thought leader. When it comes to helping veterinary practices streamline their technology and attract and retain clients, Eric Garcia has a proven track record of educating the industry and producing results. Eric is an internationally recognized IT and Digital Strategist working exclusively with veterinary practices. Garcia’s work has been recognized throughout the industry. Eric was voted VMX 2020 Speaker of the Year by conference attendees. He speaks regularly at conferences all throughout the world.
The Long Story:
Garcia began his career at Veterinary Medical Clinic over a decade ago. As an IT Administrator, he was instrumental in overhauling the technology of this large practice. His work included a complete network restructuring, the integration of diagnostic tools and deployment of new practice management software. Once this comprehensive technology solution was in place, Garcia quickly moved into a business management role, applying his IT acumen to the larger goal of growing the practice.
Leveraging his IT expertise and first-hand experience working at a veterinary practice, he brought each client new insights on growing their business through the intelligent integration of technology (inside the practice) and digital marketing to their external audiences.
In 2009, Garcia began a new venture: Simply Done Tech Solutions. Building off his previous success, he founded Simply Done with a mission to help veterinary practices everywhere improve their services and marketing communications efforts. Garcia’s technology, marketing and social media consultations start with a complete assessment of each client’s practice. Once a baseline has been established, he creates a custom technology and digital marketing plan designed to elevate the practice’s business results. By implementing these plans, clients can improve their internal processes, provide better patient care and effectively market their services to current and prospective customers.
In 2009, Garcia began a new venture: Simply Done Tech Solutions. Building off his previous success, he founded Simply Done with a mission to help veterinary practices everywhere improve their services and marketing communications efforts. Garcia’s technology, marketing and social media consultations start with a complete assessment of each client’s practice. Once a baseline has been established, he creates a custom technology and digital marketing plan designed to elevate the practice’s business results. By implementing these plans, clients can improve their internal processes, provide better patient care and effectively market their services to current and prospective customers.
Garcia’s work has been recognized throughout the industry. He speaks regularly at conferences throughout the world. He has been published in top veterinary magazines, is a contributing author of The Five-Minute Veterinary Practice Management Consult (15 chapters on technology, digital communications, and marketing).
When Garcia isn’t working or educating the industry, he can be found flying his drone around the world (watch some of his footage) and spoiling his two pups, Elvis and Penny.
Upcoming Events
Contributions
I love all things related to digital marketing and veterinary medicine. Bringing the two together allows me help veterinary practices work more effectively and maximize the impact of what they do.
I’m proud to speak about the topic and to publish about it too.
You can read my work or reference my contributions to the field via the following resources:
I’m proud to speak about the topic and to publish about it too.
You can read my work or reference my contributions to the field via the following resources:
Social Media Columnist for Today’s Veterinary Business
Published in Blackwell’s Five Minute Veterinary Consult
Advisory Board Member for American Association of Feline Practitioners: AAFP
AAHA Trends Magazine
DVM360
VetFolio
Additional publishing credits in global veterinary publications
Pioneering new veterinary products and services with industry partners